Giovanni Raspini inaugurates a new store in Moscow. The importance of the project is also confirmed by the choice of location, inside the Moscow International Business Center, already renamed Moscow City, the new business district and shopping pole that with its fifteen skyscrapers is completely reshaping the skyline of the first city of Europe by population and area.
The store is located on the first floor of the large complex of the two Federation Towers, the hub of Moscow City. The aim was to create a large contemporary space but at the same time exclusive and welcoming. The iconic elements of the brand, the contrast between light and shadow, black and white, find a new and contemporary representation in the context of the hyper-modern shopping complex, highlighting the jewels on display.
Mosca and Giovanni Raspini, a union between two worlds that create an unexpected dialogue.